Safe, affordable, and stable housing to all residents is a large part of what makes Southwest Michigan a great place to live, work, and play.

We recognize the strategic linkage between housing and employment and work with community members and stakeholders to help fill the gaps. We have found that housing issues and utility shut off are some of the top barriers that employees in our region are facing.

Target Market Analysis (TMA)

In 2016, we facilitated the residential Target Market Analysis (TMA) project, which analyzed the housing market, development and reinvestment potential, and housing preferences in eight counties of Southwest Michigan. Armed with this information, each municipality is better able to find solutions to support the types of housing that are likely to be supported in their communities.

Housing Target Market Analysis for Berrien County (Summer 2016)
Housing Target Market Analysis for Cass County (Summer 2016)
Housing Target Market Analysis for Van Buren County (Summer 2016)
Housing Target Market Analysis Regional Workbook (Summer 2016)